Our Favourite Celebrity Style Moments in WISKII, From Taylor Swift to Hailey Bieber

WISKII has become one of those activewear brands that manages to be both: scalloped hemlines and colour-blocked cuts that read as fashion first, without losing the four-way stretch and moisture-wicking performance that make it genuinely built for movement. That swim-to-street versatility is what's turned it into a crossover hit well beyond the studio. It's also, unsurprisingly, found its way into more than a few famous closets, from a chart-topping music video to a paparazzi-ready coffee run. Here are the celebrity moments in WISKII that caught our eye.

Taylor Swift

The single biggest celebrity moment in WISKII's history came courtesy of Taylor Swift herself. When Swift released the music video for "I Can Do It With a Broken Heart" — timed to the final show of the European leg of her Eras Tour in August 2024 — she used real behind-the-scenes rehearsal footage, and Swifties immediately clocked what she was wearing.

Swift is seen in two separate WISKII pieces: the label's Beyond Denim Dress, a technical-fabric mini styled to look exactly like acid-wash denim, complete with a scoop neckline, structured bodice and elongated front zipper, and the High Waist A-Line Tennis Skirt in a cool-toned tan, paired with a white cropped tank. The reaction was immediate and enormous — the dress nearly sold out entirely in the aftermath, and it remains one of the most talked-about pieces WISKII has ever released.

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Hailey Bieber

Hailey Bieber has become something of a recurring face for WISKII, name-checked alongside brands like Alo, Form and Set Active as one of the "cool-girl activewear" labels the Rhode founder is regularly spotted in. Her most talked-about moment in the brand came when paparazzi caught her in WISKII's two-in-one, off-the-shoulder halter bra top — a colour-blocked, long-sleeve piece with a built-in halter sports bra.

Alessandra Ambrosio

The former Victoria's Secret Angel turned swimwear entrepreneur is exactly the kind of tastemaker a brand like WISKII wants in its corner — Ambrosio has spent the better part of two decades building her own credibility in swim and resortwear, from her 2004 line with Sais to her GAL Floripa label with her sister. Her eye for a well-engineered swim silhouette makes her an especially fitting fan of WISKII's Mirto Knit Set.

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Carmella Rose

A familiar face from campaigns spanning Alo Yoga, Frankies Bikinis and Revel Rey, model Carmella Rose has built her career on exactly the kind of activewear and swim styling WISKII specialises in, making her a natural fit for the brand's roster of fans. Here, she's pictured in the brand's Floral V-Neck Ruffled Dress.

Mary Leest

Rounding out the list is Mary Leest, another name who's found her way into WISKII's pieces, adding to a fan base that spans musicians, models and entrepreneurs alike. Here, she wears the Riviera Relaxed Cotton Shirt, V-Cut Halter Bra and Riviera V-waist Scrunch Legging.